Moralis Web3
Developed and maintained design collateral for new and existing products, ensuring brand consistency and visual appeal. Led brand development initiatives and implemented enterprise design thinking strategies to enhance user experience. Created various design assets, including blogspot covers, social media collateral, marketing landing pages, UI tweaks, and campaign-specific materials for both new and existing products. Spearheaded the design efforts for Moralis Projects, an educational campaign teaching individuals to build web3 versions of popular platforms using Moralis' web3 stack. Designed NFTs as rewards for participants who successfully completed the challenges. Created weekly webpage preview images tagged as meta links for URL sharing, ensuring visual consistency and engagement. Developed course preview images for self-paced, free-to-take courses aligned with the weekend build challenges and project-specific themes. Successfully managed and executed these responsibilities over a 12-week period, demonstrating strong project management skills and the ability to balance multiple tasks and ongoing duties.
2021-2022
Product Design, Brand Design, Digital Design